He told us, quite emphatically, that the reason why Sweden is so innovative is because Swedish companies are born global, and have international expansion in their plans from the very beginning.
Is your company truly being innovative? One of the biggest benefit to doing business in other countries is exposure to new ideas to bring to your home market. If your company's profits are not as high as you would like, maybe it is time to think beyond geo-political borders. After all, the dollar has no borders, so why should your business?
It is a common myth that companies have to wait to become much larger before seeking multinational growth. That is categorically not true- just ask any of our clients. You can start now.