The Power Expansion Strategy and Panama

Panama is one of my favorite countries. Here are 3 reasons you should check it out:

1. It's a major transshipment hub. That means that a lot of goods come through Panama to be reshipped to another destination country. Its unique geographical location (the only place in the world where the sun rises over the Pacific and sets over the Atlantic), the Panama Canal, the dollar based economy, and the Free Trade Agreement with the US all combine to make this a perfect country to expand your business into using the Power Expansion Strategy. Using this strategy means that expanding into Panama first will make expanding into neighboring countries light years easier. 
2. You can combine a business trip to Panama with a night out on the town or a weekend at a resort in the rainforest. E-mail me if you want a recommendation for the perfect place to listen to the rainforest sounds while relaxing in your hammock.
3. The people are really friendly, and from all over the world. Diversity is their middle name. Or maybe their middle name is Hospitality? Panamanians taught me what it means to mix business with the pleasure of great food and a friendly, warm attitude.

In the picture taken yesterday, I am saying a few words at the Embassy of Panama, before Jean Francois Orsini and H.E. the Ambassador Emanuel Gonzalez-Revilla​. The event was put on by the Wharton Club of DC and open to professionals of all backgrounds.