If you are frustrated with the distraction that this brings to actually building your business, you are not alone. And you may have legitimate business reasons for passing over these beauty contests altogether. Many of our clients learn that there are better funding strategies for their specific multinational venture.
International private equity investors tend to have the skillset to evaluate the potential of multinational ventures where most angel investors and venture capitalists tend not to (having more domestically oriented due diligence skills). International private equity investors also tend to have the networks to fund worthy international investments. Even if the funding need is smaller than their typical investment, and if the business stage is too early for them, they have high net worth friends looking for unique opportunities.
However, the way you approach international private equity investors is different. It's not through pitching contests and larger networks, but through much tighter circles of stronger relationships. (Our super cool advisory board gives us access to some of those powerful relationships for our clients...)
Also consider that you may not need to get investors of any kind to be a successful entrepreneur. For many entrepreneurs, getting investors will directly contradict their own success. Particularly those that are successful entrepreneurs for the very reason that they are self directed. Many entrepreneurs simply function best when they have full ownership, responsibility, and direction over the future of their venture. If this sounds like you, instead of seeking investors, explore other options. Self funding may be a viable route, with a tweak in who you view as your customer, how you package your product, and how you envision your company's growth trajectory.
Figuring out how to secure the financial viability of a multinational venture is one of the most satisfying parts of what I do- and one of the most impactful for our clients. Are you a multinational entrepreneur that wants to explore this concept within the context of your venture? Say hi!